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SMM Panel Reseller Profit Calculator

Enter your buy price and sell price per 1,000, the quantity per order, and your monthly volume. You instantly see profit per order, margin, markup, monthly profit, and break-even point.

Rp
Rp

Example: 1,000 followers

Gateway/e-wallet deduction from the sell price

Rp

Domain, hosting, ads, and the like

The starting numbers are only an illustrative example, not Instanizer or any other panel’s prices. Everything is calculated in your browser; no data is sent or stored.

Results

Revenue per order
Rp 15,000
Cost per order
Rp 10,000
Payment fee per order
Rp 0
Gross profit per orderSell minus cost
Rp 5,000
Net profit per orderAfter payment fees
Rp 5,000
Gross marginGross profit / sell price
33.3%
MarkupGross profit / buy price
50%
Net marginNet profit / sell price
33.3%
Monthly revenue
Rp 1,500,000
Monthly profitAfter payment fees and fixed costs
Rp 500,000
Break-even pointOrders per month needed to cover fixed costs
0 orders

How to read the results

Reseller profit is the sell price minus the buy price, then minus payment fees and fixed costs. Because SMM panel prices are quoted per 1,000, profit per order depends on the quantity ordered.

Margin answers "what percentage of sales becomes profit", while markup answers "by what percentage did I raise the buy price". For the same profit, markup is always higher than margin, so the two must not be swapped when setting targets.

Formulas used

  • Revenue per order = sell price per 1,000 x quantity / 1,000
  • Cost per order = buy price per 1,000 x quantity / 1,000
  • Payment fee = revenue per order x fee percentage
  • Gross profit = revenue - cost
  • Net profit = gross profit - payment fee
  • Margin = profit / sell price x 100%
  • Markup = gross profit / buy price x 100%
  • Monthly profit = net profit per order x orders per month - fixed costs
  • Break-even point = fixed costs / net profit per order, rounded up

The calculation does not include drops, refills, taxes, or exchange rate differences. Add them to fixed costs or adjust the sell price where relevant.

Frequently asked questions

What is the difference between margin and markup?

Markup is calculated against the buy price, margin against the sell price. An illustrative example: buy at Rp 10,000, sell at Rp 15,000 per 1,000. The profit is Rp 5,000, so the markup is 50% (5,000 divided by 10,000) and the margin is 33.3% (5,000 divided by 15,000). A 50% markup is not the same as a 50% margin.

How do I calculate the break-even point?

Divide monthly fixed costs by net profit per order. The result is rounded up. If net profit per order is zero or negative, the break-even point is never reached.

Should I include payment fees?

You should. Gateway or e-wallet deductions are usually a percentage of the sell price and directly reduce profit per order. Enter 0 if you do not bear those costs.

Are the example numbers in the calculator Instanizer prices?

No. The starting numbers are only an illustrative example. Enter your own buy price and sell price. Instanizer service prices can be seen on the Service Prices page.

Is the data I enter stored?

No. All calculations run in your browser, with no login, and the numbers are not sent to our servers.

This tool is for information only and calculates from the numbers you enter. Instanizer is not affiliated with Instagram, TikTok, YouTube, or any other social media platform.

SMM Panel Reseller Profit Calculator | Instanizer